Sdeira Group and CERT Announce a Strategic Partnership for Resident Training Programs and Community Development

Sdeira Group, part of AD Ports Group’s Economic Cities & Free Zones cluster, has entered a strategic partnership with the Centre of Excellence for Applied Research and Training (CERT) to provide training programs for residents of its communities, strengthening their technical competencies and supporting community development.

Sdeira Group and the Centre of Excellence for Applied Research and Training signing their strategic partnership

The partnership brings together Sdeira’s vision for an integrated workforce and community ecosystem and CERT’s experience in applied training, workforce capability development and large-scale program delivery. The two will design and deliver initiatives that respond to changing market requirements and future needs, in line with the UAE’s direction on human capital development, industrial growth and economic diversification.

What the Collaboration Covers

Under the partnership, the two will develop advanced training frameworks, digital learning solutions and structured career pathways. The aim is to enable national and resident talent to build skills and advance professionally, and to contribute across sectors in a way that raises productivity and competitiveness in support of the country’s ambitions for sustainable industrial growth.

  • Advanced training frameworks designed around the needs of residents in the communities.
  • Digital learning solutions that make training content reachable inside the community.
  • Structured career pathways that connect training to professional progression.

Abdulaziz A. Bawazeer, Chief Executive Officer of Sdeira Group, said that developing human capability is a foundation for sustainable community growth.

Mohamed Ghiyath, Chief Executive Officer of CERT, described the partnership as a strategic step towards advanced models for developing talent.

Where the Partnership Sits in the Group’s Work

The partnership sits within Sdeira’s commitment to integrated accommodation solutions that improve quality of life for residents of its communities, and reflects a shared commitment to a future-ready workforce ecosystem.